How diversity of revenue streams brings business resiliency and in the case of MS vs Google may mean the difference between stellar success and epic failure.
Category Archives: Business
Shoemoney System Explained
I convinced my mom to sign up to the ShoeMoney System – Seriously. Read on to understand why you probably want to take a peek.
The Money Was in the Ringtones
After reading Shoemoney's story about how he started with a ringtone website, it dawned on me the ringtone idea must have been had by many. I found my virtual stickynote with that business idea from sometime in 2004... Dang! ... If only... Then again I stashed it along with some fifteen other business ideas.
Quantcast Audience Metrics for Executive Search Portal
Seems quantcast is really pegging BlueSteps.com - an Executive search portal. They don't have traffic data, but their demographics look spot-on.
How Banner Ads Enhance or Dilute Authority/Credibility Depending on Visitor Expectations
We judge the health and authority of a site in relationship to the advertising (or lack of) it carries. Its double-edged sword where ad quality affects perception of a site, and sites affect the perception of brands.
When would you not need a website?
If you're as sharp as the folks at booneoakley.com (full-service ad agency) then you can just point your domain to your YouTube stream, create a menu there showcasing your stuff and let it rip. Masterful storytelling to boot - the history of the company is hilarious to watch, as are all the other ...
